Avoid These Five SEO Mistakes When Optimizing Your Website
Taking on a great SEO campaign can do wonders for your business. There’s a lot to manage, though, it’s easy to slip up on a thing or two in the process. Those small mistakes can have a big impact on
Increase Sales By Optimizing Your Website for Lead Conversion
Did you know that, according to Small Business Trends, there are more than 30,000,000 small businesses in the US? Additionally, small businesses makeup 99% of all businesses in the US and employ over 50 million people. With so many small
How Blogging Can Improve SEO
An active blog is one of the best ways to increase your search rankings. Ranking is a huge element of digital marketing, and the entire purpose of SEO is to increase your rankings and drive sales. But how is blogging
The Importance of Websites for Businesses
Did you know that, according to The Balance Small Business, 46% of US small businesses don’t have a website? This is despite the fact that, in the US, 88.5% of people are users of the Internet. Considering how many people
The Advantages of Search Engine Marketing (SEM)
Nearly 70% of all web experiences begin with a search engine like Google. Unfortunately, only 0.78% of Google users look beyond the first page. If you’re not reaching the first page of results, you could struggle to reach customers. With
How to Build Brand Awareness the Right Way
Even if you’ve never heard the term “brand awareness,” you’ve been subjected to its results. Whether it’s knowing what to expect when you’re interacting with a Walt Disney Company or understanding a Nike ad before the logo has even been
15 Impressive Benefits of Digital Marketing for Your Business
Digital marketing is big business in the USA with over $40bn invested each year by companies eager to get ahead of their competitors online. But when you include the vast number of free digital marketing interactions and paid services, the importance
7 Game-Changing Tips for Amazon SEO
You have a unique, innovative product, launch it on Amazon, and wait in anticipation for the sales to come rolling in. But wait. What’s this? Zero sales? How can that be? You know your product is better than anything on the
Instagram PPC: What You Need to Know
A picture is worth more than a thousand words. Nowhere has that been more true than on Instagram, the social media image sharing platform that has become a household name. If you know how to create and share the right
10 Common Link Building Mistakes to Avoid
Google claims that backlinks are one of its three top ranking factors. However, over 60% of pages don’t have backlinks. Without a backlinking strategy, you could struggle to reach the top of a Google search page. The higher you rank
